Joya News

Healthy Office Habits: Take Good Care of Your Feet at Work

Ensure good foot health even at the office! With these simple measures, you can prevent discomfort and promote the well-being of your feet in the workplace.

Tips for a Healthy Back

With the right choice of shoes, you can already do a lot for your back. Here are five helpful tips that will benefit your back. Treat Your Back to Comfort: Choose shoes with good cushioning and sole support to relieve your spine.The Perfect Fit: Ensure your shoes fit just right. Opting for too tight or too loose footwear can lead to posture issues and back discomfort.Lower Back Stability: Opt for shoes with a stable heel to enhance your posture and reduce strain on the lower back.Freedom of Movement for a Healthy Stride: Flexibility in the soles is key. They adapt to your natural gait and prevent unnatural postures that can cause back pain.Variety Works Wonders: Rotate your shoes to engage different muscle groups and distribute the load on your back evenly. Your back will thank you for it.With a diverse range of shoe models suitable for various activities and occasions, Joya provides a fitting solution for every need. What sets our shoes apart is our innovative sole technology, ensuring not only exceptional comfort but also a positive impact on your back. Our specially designed soles are engineered to cushion each step, reduce strain on your joints, and promote a healthy posture.

Comfortable Travel: Tips for the Right Shoes

Sore spots, blisters, and achy feet – totally unwanted issues, especially during a vacation when there's so much to explore and thousands of steps to take each day. Choosing the right shoes can provide a solution to this.

Stolzer Sponsoring-Partner des Bodensee Frauenlaufs

Ohne Frauen läuft nichts!Diesem Motto können wir nur zustimmen, weshalb wir in diesem Jahr zum ersten Mal stolzer Sponsoring-Partner vom Bodensee Frauenlauf der Veranstaltungsreihe Mein Frauenlauf sind.

Ostergewinnspiel: Wimmelbild

Herzlichen Glückwunsch!Wir gratulieren Isabelle J., Andy S., Denise O., Katharina S. und Manuela M. zum Gewinn! Eine Teilnahme am Gewinnspiel ist nicht mehr möglich.

How Joya shoes contribute to your back health

Joya shoes are considered to be easy on the back thanks to their innovative sole technology, which has a relieving effect on the back.Joya shoes effectively relieve the back thanks to their innovative sole technology.The soles of Joya shoes are particularly soft and elastic, which promotes a natural rolling movement when walking. This helps to reduce pressure on the spine and joints, which in turn promotes back health. The cushioning properties of the soles absorb shocks and vibrations that occur when walking, thus reducing the strain on the back.

How to determine your shoe width

Alongside the shoe size, the shoe width is an important criteria for finding the perfectly fitting shoe! The aim of this width system is to give your foot sufficient freedom of movement and at the same time provide firm support. This results in optimum comfort and the best conditions for maintaining your foot health. The innovative Joya sole technology also ensures pleasant cushioning and pressure distribution.

Healthy walking with fresh designs - the Joya Spring/Summer 2024 Collection

This spring, we are once again presenting new Joya designs as well as established models in a new style. Always included: the soft, elastic Joya soles that pamper your feet with their unique cushioning effect. We have summarized the highlights of this 2024 season in the following video:

How to establish sustainable habits

A goal without a plan is just a wish - Antoine de Saint-Exupéry in "The Little Prince" In today's fast-paced world, it can be a real challenge to make positive changes in our lives. In this article, we give you tips on how to successfully integrate new habits into your life using the example of "more healthy exercise".

The art of shoe care: a guide to shining shoes

A stylish shoe can be the icing on the cake of any outfit, but only if it is cared for. Find out how to keep your shoes in top shape, depending on the demands of our most commonly used upper materials, in this article.

Partnership with FC Vaduz

THE WE IS ABOVE THE ME Our partnership with FC Vaduz strengthens social engagement and athletic development.In our commitment to embed social engagement as a fundamental part of our corporate philosophy, we are pleased to announce a new partnership. This not only reinforces our regional connection but also makes a valuable contribution to social cohesion. FC Vaduz, a football team with a clear focus on the region, is now part of our social initiative. We are proud to support them in their athletic development.

Guide to buying boots: what you should look out for

Find your dream bootsFall is here and winter is just around the corner. Now is the perfect time to find the right pair of boots. This will keep you warm, comfortable and stylish through the cold season. When buying boots, there are a few important points that will help you make the best decision.

kybun Joya - Fusion, Growth, and New Horizons

In the current article from the Tagblatt St. Gallen, exciting developments in kybun Joya are unveiled. Behind the scenes, a remarkable transformation is taking place, affecting not only the company´s structure but also the expansion of the production site in Sennwald. But what lies behind this fascinating change?

OLMA 2023: Zeki & Pietro exclusively at the kybun Joya booth

Don't miss the chance to meet the famous duo from TV and social media, Zeki and Pietro, in person on Sunday, October 15th, from 2:00 PM to 4:00 PM! The Meet & Greet will take place at Hall 3.1, Booth number 3.1.24, at our kybun Joya booth.

The Shoemakers of the Nation

Awarded with the title 'Shoemakers of the Nation,' the founders of kybun Joya, Karl Müller and Claudio Minder, have spoken in an exclusive interview featured in the latest edition of 'Die Ostschweiz.' In this captivating conversation, they share their passion for footwear, unveil what drives them, shed light on the markets they are focusing on, and reveal the brand that inspires them.

Walking, strolling, moving: Which sole suits you?

To find the right Joya sole, it is important to weigh your individual needs and preferences. Consider factors such as your foot shape, health condition, and how you plan to use the shoes.

The new Fall/Winter collection 2023

The new Fall/Winter collection is really something to behold!Highlights for WomenElena Beige/BlueOne of our latest models is the Elena Beige/Blue – timeless, contemporary slip-ons for everyday wear. With their stylish design and comfortable fit, they're the perfect choice to elevate your look and enjoy the day to the fullest.

Joya brand launches new look!

Dynamic movements, fresh colors, and pure joy – these were the key aspects in the development of the new Joya look. Our goal is to strengthen the brand's profile and convey what Joya shoes are all about: stylish, high-quality, and comfortable shoes that promote health and provide our customers with more comfort in everyday life.

New kybun Joya Shop in Zurich!

The opening of the kybun Joya flagship store was celebrated with great joy, attended by around 120 guests. The store is situated in a prime location between the renowned "Bahnhofstrasse" and the charming "Rennweg".

Now online: A wild entrepreneurial story!

Claudio Minder and Karl Müller in conversation with Ruedi Josuran on SRF. You can watch the entire show here! From a challenging start to explosive success – but with that came chaotic management, overwhelm, dissatisfied employees, and questionable business offers. They found themselves in strip clubs or karaoke bars.

Die kybun Joya Gruppe in der NZZ

Die Schuhindustrie in der Schweiz scheint auszusterben, aber die Unternehmerfamilie Müller und die zugehörige kybun Joya Gruppe wehren sich. Sie engagieren sich für den Standort Schweiz, was zuletzt durch den Kauf der Traditionsmarke Kandahar für Aufmerksamkeit sorgte.

Spring/Summer Collection 2023

Spring/Summer 2023 Collection The Joya spring/summer collection 2023 convinces with sensational new models! With the new Veloce series for men and women comes a newly developed lightweight sole with progressive and technical design on the market. It provides optimal rolling, arch support and that certain something with the stylish outsole.

Eröffnung des kybun Joya Reitparks Egnach

Mit einem gelungenen Einweihungsfest feierte der Kavallerieverein Egnach und Umgebung, bei strahlendem Herbstwetter, die Eröffnung seiner neuen Reitanlage in Egnach.

The Joya Wave Technology

The Joya Wave Technology offers a custom-fit solution for every foot, thanks to the multi-fit insole. The Wave models feature an exceptional arch support and special stability, which promotes and supports healthy walking and standing.

Under construction: New kybun Joya riding park

The construction project of the new kybun Joya riding park enters a new important phase for the cavalry club Egnach.Implementation despite challenges The uncertainties of the pandemic, the inflation as well as the tense situation in the material sector posed challenges to the project in the meantime. However, thanks to the commitment of the Egnach Cavalry Club and the investors, the project can be pushed ahead and realised despite all the circumstances.

Fall/Winter Collection 2022

The new fall/winter collection 2022 promises great things! Not only will sales hits be staged in color, but with the new sole technology "Active" Joya brings a sporty outdoor outsole for healthy and pain-free acitve walking to the market. With low-cut and high-cut models for men and women, an optimal cushioning/rebound effect, special slip resistance as well as stability is provided in any weather!

The new Joya Active Sole Technology

Available now... The new Active technology provides a balanced cushioning/rebound effect. Thanks to the wide forefoot and heel, it enhances great foot stability. The outsole, especially designed for the outdoor use, guarantees an exceptional good grip.

kybun and Joya merge

The two world market leaders in the field of health shoes are merging. In the future, the brands "kybun" and "Joya" will be managed under one roof - that of the kybun Joya Group.

Joya Merino Socks - high quality socks subscription

Why you should choose Merino Socks?Merino wool is one of the most valuable, premium and high-quality natural fibers in the world. With its unique properties, it is perfect for everyday wear.

25 years of health shoes - time for change

The kybun Joya Group is carrying out the generational change from health shoe pioneer Karl Müller III (MBT, kybun) to his son Karl Müller IV (Joya), to mark the 25th anniversary of the health shoes from eastern Switzerland. Great tasks await the junior - two traditional Swiss shoe brands are integrated into the group.

Sustainable Joya soles from apple pomace

Claudio Minder (CEO Joya), Paolo Spagnolo (CEO Momö), Katja Stadler (Apple Queen TG), Karl Müller (Founder Joya) from left Joya is launching a new, healthy, organically produced sole made from apple pomace in collaboration with Mosterei Möhl in Arbon

The new Joya Nuvola Sole Technology

The new Nuvola technology is particularly lightweight and provides an incomparable delightful and comfortable wearing sensation, thanks to the unique wavy "nuvola foam insole".

Spring/Summer Collection 2022

New designs, fresh colors and the proven Joya comfort - this year's spring/summer collection offers massive highlights! In addition to familiar models, the new collection offers a lightweight sole for every day with the "Nuvola" sole technology. The unique wave-shaped foam insole makes any everyday activity a carefree and effortless experience!

Shoe brand remains in Swiss hands: Entrepreneurial family Müller takes over "Kandahar”

Surprise in the shoe industry: The traditional and exclusive shoe brand "Kandahar" is taken over by the Thurgau entrepreneurial family Karl Müller (kybun & Joya). With the change of ownership, the production site is gradually moved from Gwatt to Sennwald.

Fall/Winter 21 Collection

The new Joya collection promises a comfortable and fashionable fall/winter season! Highlights are especially the new ankle boots in bold brown and black tones, which are not only fully on trend, but also guarantee the customer the tried and tested healthy Joya walking comfort.

Health insurance petition

Help Joya to be recognized by your health insurance!With this petition we would like to achieve that the health insurance companies participate in the costs of your Joya health shoes in the future.This survey points out, how Joya health shoes can reduce the costs of our health care system. This survey will take no more than 2 minutes.As a thank you you will receive a Joya voucher worth 30 CHF!Take part here and benefit!

The digital quick test for your health

You have probably noticed by now that we have allowed ourselves a little joke, because we cannot take care of your health digitally - April Fools! However, we hope we could give you a moment of smile!

OUR STORES ARE OPEN AGAIN!

Protect yourself from damage and pain to the musculoskeletal system by wearing our soft-elastic flexible shoes, which are proven to be beneficial to your health.Invest in your health and do something good for yourself, come by right now and get comprehensive consulting - we look forward to seeing you!

Shoe industry revolutionaries

Latest News from the Frankfurter Allgemeine Zeitung (FAZ): Regional ties, comfort/sport footwear and religion. In this triad, Karl Müller Senior (kybun) and Karl Müller Junior (Joya) follow their very own ways - in their lives and as entrepreneurs.

Pascal Zuberbühler becomes the new ambassador for the Swiss brand kybun Joya

Pascal Zuberbühler, 6-time Swiss champion, 3-time cup winner and true football legend, is the new ambassador for the Swiss health shoe company kybun Joya.

Joya launches new shoe care series

In cooperation with Pep*Up, Joya has developed care products made from pure natural products with plant extracts. Pep*Up products are organically based, dermatologically tested and produced in an Austrian factory. From cleaning sponge, leather care with lemongrass oil, suede care with organic jojoba oil, to a citrus fresh deodorant spray with organic orange oil, Joya offers ideal shoe care now.

Joya shoes shine in new splendor

Pimped up Joya shoes: Jane is a professional crystal-embellisher specializing in footwear. It is something she has been doing for many years now and first started off as a hobby and has grown over the years to a place where she had the opportunity to work for a wide range of clients.

April fools

«IKEA Billy» – you could have been a fantastic shoe experience! We do want to dissolve our April Fool’s joke and make it up to you! VOUCHER-CODE: JOYAAPRIL10

No 1 Brand in Japan

Joya got honored with the award “No 1 Brand” for healthy footwear from the Japan Marketing Research Inc. (JMR) in Japan recently. A special honor for an innovative footwear manufacturer, who made a shoe with a unique swiss sole technology, where healthy walking and standing as well as a strong back are always kept forefront.

Cooperation with furniture giant IKEA

Joya announces new cooperation with the swedish furniture giant IKEA. Goal of the cooperation will be to manufacture a fashionable healthy shoe out of used IKEA carrier bags, so that employees and customers can walk especially healthy and comfortable through the endless corridors of the furniture store.

Tips for a Healthy Back

Ostergewinnspiel: Wimmelbild

Herzlichen Glückwunsch!Wir gratulieren Isabelle J., Andy S., Denise O., Katharina S. und Manuela M. zum Gewinn! Eine Teilnahme am Gewinnspiel ist nicht mehr möglich.

Healthy walking with fresh designs - the Joya Spring/Summer 2024 Collection

Partnership with FC Vaduz

OLMA 2023: Zeki & Pietro exclusively at the kybun Joya booth

The new Fall/Winter collection 2023

Now online: A wild entrepreneurial story!

Eröffnung des kybun Joya Reitparks Egnach

Mit einem gelungenen Einweihungsfest feierte der Kavallerieverein Egnach und Umgebung, bei strahlendem Herbstwetter, die Eröffnung seiner neuen Reitanlage in Egnach.

Fall/Winter Collection 2022

Joya Merino Socks - high quality socks subscription

Why you should choose Merino Socks?Merino wool is one of the most valuable, premium and high-quality natural fibers in the world. With its unique properties, it is perfect for everyday wear.

The new Joya Nuvola Sole Technology

The new Nuvola technology is particularly lightweight and provides an incomparable delightful and comfortable wearing sensation, thanks to the unique wavy "nuvola foam insole".

Fall/Winter 21 Collection

OUR STORES ARE OPEN AGAIN!

Joya launches new shoe care series

No 1 Brand in Japan

Comfortable Travel: Tips for the Right Shoes

How Joya shoes contribute to your back health

How to establish sustainable habits

Guide to buying boots: what you should look out for

The Shoemakers of the Nation

Joya brand launches new look!

Die kybun Joya Gruppe in der NZZ

The Joya Wave Technology

The new Joya Active Sole Technology

25 years of health shoes - time for change

Spring/Summer Collection 2022

Health insurance petition

Shoe industry revolutionaries

Joya shoes shine in new splendor

Cooperation with furniture giant IKEA

Stolzer Sponsoring-Partner des Bodensee Frauenlaufs

How to determine your shoe width

The art of shoe care: a guide to shining shoes

kybun Joya - Fusion, Growth, and New Horizons

Walking, strolling, moving: Which sole suits you?

To find the right Joya sole, it is important to weigh your individual needs and preferences. Consider factors such as your foot shape, health condition, and how you plan to use the shoes.

New kybun Joya Shop in Zurich!

Spring/Summer Collection 2023

Under construction: New kybun Joya riding park

kybun and Joya merge

The two world market leaders in the field of health shoes are merging. In the future, the brands "kybun" and "Joya" will be managed under one roof - that of the kybun Joya Group.

Sustainable Joya soles from apple pomace

Shoe brand remains in Swiss hands: Entrepreneurial family Müller takes over "Kandahar”

The digital quick test for your health

Pascal Zuberbühler becomes the new ambassador for the Swiss brand kybun Joya

Pascal Zuberbühler, 6-time Swiss champion, 3-time cup winner and true football legend, is the new ambassador for the Swiss health shoe company kybun Joya.

April fools

«IKEA Billy» – you could have been a fantastic shoe experience! We do want to dissolve our April Fool’s joke and make it up to you! VOUCHER-CODE: JOYAAPRIL10

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Joya News

Healthy Office Habits: Take Good Care of Your Feet at Work

Tips for a Healthy Back

Comfortable Travel: Tips for the Right Shoes

Stolzer Sponsoring-Partner des Bodensee Frauenlaufs

Ostergewinnspiel: Wimmelbild

How Joya shoes contribute to your back health

How to determine your shoe width

Healthy walking with fresh designs - the Joya Spring/Summer 2024 Collection

How to establish sustainable habits

The art of shoe care: a guide to shining shoes

Partnership with FC Vaduz

Guide to buying boots: what you should look out for

kybun Joya - Fusion, Growth, and New Horizons